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Should my business still have a website in 2024?

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December 20, 2023

Should My Business Still Have a Website in 2024?

In today's fast-paced digital world, the question isn't just about having a website; it's about how you can make your mark in the online space. With 73% of small businesses already harnessing the power of the web, it's evident that a digital presence is more than just a trend – it's a business necessity.

The Digital Landscape: A World of Opportunities

Imagine this: over 58% of website traffic now streams through mobile devices. This shift isn't just a change in browsing habits; it's a window into the preferences of your potential customers. They are online, and increasingly, they're accessing the world with a tap on their screens.However, the digital realm demands quality.

Around 38% of people will disengage from a poorly designed website. Moreover, 38.5% of users form their first impression of your business based on your website's appearance. These aren't just statistics; they're reflections of opportunities that could slip away if your digital presence isn't up to par. If you want to learn how we ensure the best possible user experience on any device, read our blog on why we use Webflow.

Why Do Consumers Visit Websites?

Let's delve into the reasons: 45% are exploring products or services, 25% are comparing prices, and over 10% are seeking location and contact details. If your business isn't represented online, you're not just invisible; you're potentially missing out on a significant portion of your market.

The Challenge: Keeping Up with the Digital Pace

We understand that maintaining and updating a website can be daunting. The digital world evolves rapidly, and keeping up can be overwhelming for business owners focused on day-to-day operations. Some might view websites as an unnecessary expense or too complex to manage.

Five Reasons Why You Need a Website in 2024

1. Attracts More Customers: Your website is your digital storefront, accessible to a global audience.

2. Enhances Online Visibility: Being visible in the digital age means being online.

3. Builds Brand Credibility: A professional website lends legitimacy to your business.

4. Supports Business Growth: Your website is a scalable tool that grows with your business.

5. Ease of Management with the Potting Shed Club: Say goodbye to the stress of website maintenance and updates.

Introducing the Potting Shed Club

At the Potting Shed Club, we offer a unique solution for businesses grappling with the challenges of maintaining an online presence. Our subscription service eliminates the need for a hefty upfront payment.

We take care of updating and maintaining your website*, ensuring it stays relevant and effective. Plus, you'll enjoy additional perks like social media tiles, enhancing your online visibility without the hassle of constant website management.

In conclusion, while the decision to have a website is ultimately yours, the statistics and trends speak for themselves. In 2024, a website is not just a luxury; it's a necessity for staying competitive and connected in an increasingly digital world. With solutions like the Potting Shed Club, the journey is easier than ever.

*Visit our Club-page to see what’s included in each package.